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Made in the USA! Volvo launches new sedan at first American factory

22/06/2018
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Volvo has made a clear commitment to the US automotive market this week, revealing that their next-generation S60 sedan will be built at Volvo’s new (and first ever) American manufacturing plant.
Volvo's new manufacturing plant in South Carolina, USA.
(Volvo’s new manufacturing plant in South Carolina, USA. Image via Volvo).

Located in Charleston, South Carolina the Volvo plant will manufacture for both the US and international markets and will not only produce the new S60 from Autumn 2018, but will also start building the next-gen XC90 SUV from 2021. 

“The new S60 is one of the most exciting Volvo cars we’ve ever made,” said Håkan Samuelsson, president and chief executive of Volvo Cars. “It is a true driver’s car that gives us a strong position in the US and China sedan markets, creating more growth opportunities for Volvo Cars.

The new S60 will be the first Volvo car to be sold without a diesel engine, signalling the company’s industry-leading commitment to electrification and a long-term future beyond the traditional combustion engine.
Volvo's new manufacturing plant in South Carolina, USA.
(Volvo’s new manufacturing plant in South Carolina, USA. Image via Volvo).

The new S60 shares Volvo Cars’ own Scalable Product Architecture (SPA) platform, safety technology and infotainment system with the new V60 premium mid-size wagon, launched earlier this year, as well as the top-of-the-line 90 Series cars and award-winning XC60, all of which have achieved industry-leading safety ratings.

Alongside traditional purchase and lease options, Volvo intends to add the S60 to its Car by Volvo ‘car subscription programme’, which combines car payment, insurance, maintenance and service into one monthly fee. Which, for some industry analysts, signals a move away from traditional ownership car options to a new ‘mobility ecosystem’. 

If you need to recruit engineering and technical professionals for your latest Automotive project, speak to Fircroft and find out more about our range of workforce solutions.
Tags: Automotive
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Made in the USA! Volvo launches new sedan at first American factory - Time to read 2 min
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