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The Weekend to End Women’s Cancer: Fircroft Perth Tell Their Story



On Saturday 2nd and Sunday 3rd April 2016 7 brave volunteers from the Fircroft Perth team gave up their weekend to walk The Weekend to End Women’s Cancer, a 60km charity walk raising money for the Harry Perkins Institute of Medical Research in WA.

The team along with over 750 other walkers, some of whom were cancer survivors and others who were currently undergoing treatment, walked over 30km each day in the sweltering 30 degree heat around Perth’s suburbs raising awareness for those lives lost to breast or gynaecologic cancer and celebrated the lives saved through cancer research. Through their tremendous passion and dedication the team raised a staggering $15,954 contributing to the whopping $2.3million raised by the event. The brilliant efforts of our Perth office who took part in this worthy cause demonstrates the core values that sit at the heart of our business.

The walkers were invigorated by the huge sense of accomplishment and humbled by the support and donations given for a cause that touches so many lives. Here are what the team have to say about the experience:

Michaella Rogers (Regional Director – Australia, Singapore, PNG)
“I wanted to do the walk for 2 reasons. Firstly, it is a fabulous cause and one so dear to my heart. We have all lost love ones to this terrible disease. Secondly, for the absolute euphoric sense of achievement that 60km of walking gives you. There is now no such thing as ‘I can’t’. I would be lying if I said it was easy – It was VERY hard, but what an outstanding adrenaline buzz at the finishing line. It also made me feel part of a huge team that had one purpose, to make a difference”.

Casey Aubin (Account Coordinator)
“I walked as a result of a personal injury that has made me want to give back where I can. Despite the 5:30am starts on Saturday and Sunday and a total of approz 13.5 hours of walking in 30 degree heat the weekend was both incredible and inspiring. The walk provided a sense of sisterhood as I chatted along the way to other walkers and learnt of their reasons for taking part. I now have a newfound respect for people who fundraise and a newfound respect for distances. 60km is far, especially when wearing a wig and tutu, and the blister popping services we supported one another with, took friendships to a whole new level. I came away from the walk with a true sense of gratitude, accomplishment and perspective”.

Tanya Weimers (Account Coordinator)
“If I had to choose one word to describe the weekend it would be humbling. I chose to do the walk because ten people I have known among my family and friends have lost their battles against various types of cancer, among these breast cancer. The walk was a small tribute if you like. The walk itself was taxing. The sun was beating down and our legs felt like jelly much of the time. The pit stops were great and a real food fest complete with a brass band for entertainment. The volunteers were the absolute highlight. Their relentless cheering, motivational applause as soon as they saw approaching walkers and their humorous outfits literally got us through the walk. They were all from Perth Motorcycle Enthusiasts and selflessly sacrificed their time to cheer on walkers in the hot sun. My takeaways from the day are that even a 60km walk in 30 degree heat gives us but a glimpse into the suffering that cancer victims endure. I realised that people care and how lucky we are to be alive and well”.

Patsy Rawlinson (Account Manager)
“I wanted to walk to make a difference and in doing so it has encouraged me to want to give back more and look at other charities and volunteering opportunities. The event held great comradery and community spirit and it was so humbling to walk alongside sufferers and survivors. The days were hot and humid but the great team spirit between our team of walkers made it all worthwhile”.

Paula Burns (Senior Account Coordinator)

“I chose to do the walk as the cause hit a nerve with me. I have the BRCA1 gene mutation which means I have roughly a 65% chance of developing breast cancer and research is crucial for prevention and hopefully a cure one day. The spirit of the event seemed to be everyday people banding together to truly challenge themselves and the fundraising we were committing to could truly make a difference. It was a weekend of ups and downs, many many laughs and moments of feeling it could have been one of the hardest things you have ever done, which gave a real sense of achievement. The weekend was truly inspirational and a very rewarding experience. Seeing survivors and battlers there and what they have been able to achieve was very humbling. There was a real sense of pride in the air for yourself and your team but also for everyone else who took part. Such an amazing feat. Michaella and the team were fantastic with unwavering support through the entire process. This is an experience I am sure we will all remember for the rest of our lives”

This outstanding achievement by the Perth team is merely the beginning of Fircroft’s journey to giving back. Our Corporate Social Responsibility Committee has recently formed to help Fircroft think more about, and take action on, the social and environmental impacts that the organisation has upon the communities in which it is based.

Further information on The Weekend to End Women’s Cancer can be found at
The Weekend to End Women’s Cancer: Fircroft Perth Tell Their Story - Time to read 5 min
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