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  • Job reference: RMS0199197

Dealer Marketing Manager

  • Sector: Automotive
  • Location: Norwich, Norfolk
  • Job type: Permanent
  • Date posted: 12/09/2018
  • Duration: permanent
  • Time left:
    d h m s
    (10/10/18)
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The Role:
The Dealer Marketing Manager will work closely with the Lotus Dealer network and the Lotus Regional Teams to facilitate development of robust quarterly marketing plans from Dealers as part of the globa lmarketing plan process.


*Working with the Regional managers to ensure every dealer submits a quarterly marketing pan that meets the required standards to meet business objectives. Provide support to the regional teams and the dealers in this process.
*Provide support and assistance to Dealers to implement key activities/ track days/ regional motor shows / with infrastructure/ people/ advice/ insight.
*Conduct post event analysis to understand effectiveness of action, and feed this information into the marketing plan process, giving visibility to results, and fact based justifications for future investments.
*In conjunction with the Head of Marketing input key information into the Global marketing plan, ensuring share of voice and resource allocation for regional and Dealer based plans .
*Devise and develop a robust mechanism to facilitate financial approval support processes to support Dealers activities,ensuring ROI for the company's based investment.

Essential Skills / Qualifications:
*Degree in Marketing, Sales, commercial disciplines
*Good experience of automotive dealer marketing / sales
*Good digital skills, attention to detail, dogmatic, good relationship builder, able to work as part of a small team
*Ability to work to deadlines, hands on approach, motivated to get results

Desirable Skills / Qualifications:
Track day and driving day planning

About Fircroft:
Fircroft has been placing people in specialist technical industries for approaching half a century, focusing on mid to senior level engineers for contract and permanent roles worldwide. By applying for this job you give consent for Fircroft to contact you, via email & telephone, to discuss your application along with future positions and Fircroft's services.

Fircroft is registered as a Data Controller with the Information Commissioner as required under the General Data Protection Regulation 2016/679. Fircroft will only process your personal data for the specific purposes of managing your application.

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