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  • Job reference: RMS0197380

Acquisition and Product Marketing Specialist

  • Sector: Automotive
  • Location: Azerbaijan
  • Job type: Permanent
  • Date posted: 24/07/2018
  • Duration: 1 year
  • Time left:
    d h m s
    (21/08/18)
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The Role:
* Develop consumer acquisition strategy and roadmap
* To manage all marketing activities of assigned product to support company objectives;
* To conduct analyses of the consumer market segment, including identification of key growth drivers, opportunities and risks;
* To incorporate results of analysis into product strategy.
* Leads development of product/brand strategy and marketing plans for assigned product/brand.
* Participates in and evaluates market research and analyzes promotions, public relations, and advertising associated with assigned brands/products.
* Works closely with sales leaders to identify opportunities/issues.
* Designs, implements and evaluates marketing activities of AZ brands.
* Reviews marketing programs and implements program changes.
* Works with analysts to analyze market data and identify key segment drivers, growth opportunities and business threats.
* Contributes to creativity of product packaging, presentation and promotional activities.

Essential Skills / Qualifications:
* Bachelor's or Master's Degree in Economics, Marketing, Business Administration or any related.
* 4-6 years of experience in Marketing (Consumer), Telecom or FMCG fields are preferable;
* Experience developing a strategy and executing on that strategy;
* Experience managing complex projects;
* Fluent in English, Azeri and Russian.

About Fircroft:
Fircroft has been placing people in specialist technical industries for approaching half a century, focusing on mid to senior level engineers for contract and permanent roles worldwide. By applying for this job you give consent for Fircroft to contact you, via email & telephone, to discuss your application along with future positions and Fircroft's services.

Fircroft is registered as a Data Controller with the Information Commissioner as required under the General Data Protection Regulation 2016/679. Fircroft will only process your personal data for the specific purposes of managing your application.

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