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  • Job reference: RMS0199549

SEO Specialist - SEA

  • Sector: Education & Training
  • Location: Singapore
  • Job type: Permanent
  • Date posted: 06/11/2018
  • Duration: permanent
This vacancy has now been filled.

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The Role:
Strategy, Planning and Delivery
* Create the technical SEO and organic growth strategy that works across the designated countries.
* Co-ordinate with development teams and marketing teams to deliver the region's strategy
Technical SEO Analysis and Remediation
* Ensure crawlable, healthy websites that rank high in key search engines for multiple keywords
* Conduct audits to gauge the SEO health of the region's websites from indexation, rankings, crawl rate, site speed and availability
* Determine and deliver actions required based on audit outcomes to yourself, developers and marketing teams to address
* Collect and disseminate web metrics to demonstrate status and progress
On Page Optimization
* Utilise the latest techniques to ensure high ranking across pages including:
o Website architecture & internal linking optimization
o Identify duplicate content issues
o URL optimization
o Meta & Heading tags management
o Page speed & image optimization
o Use of H1, H2, canonical, no-follow tags
o Improve image & video search optimisation
o Manage sitemaps & robots.txt
o Resolve mobile usability issue
o Improve page load speed on mobile device
o AMP (accelerated mobile pages) implementation
o Structured data / rich & featured snippets implementation
o Language & location tags

Essential Skills / Qualifications:
Educated to Graduation level or equivalent
Minimum 5 years of experience in organic search space, local business optimisation, search engine ranking factors and on-page and off-page optimisation
Strong understanding of keyword research, technical SEO, responsive site (mobile)
Good knowledge of HTML, CSS, XHTML, CMS (Content Management System), site architecture an advantage
Reporting & tracking SEO performance on regular basis
Must have good understanding of Google Keyword
Planner, Google search console, Google Trends, Google
Analytics & SEO tools
Ability & willingness to learn new skills as essential in the fast-paced SEO space
Able to read, analyse and interpret information effectively and use & apply findings to deliver better
SEO outcomes (growth in organic traffic and enquiries) moving forward
Basic IT Skills - MS office
Knowledge of MS office (excel, PowerPoint) to populate different SEO related reports
Good verbal and written communication skills
Desirable requirem

About Fircroft:
Fircroft has been placing people in specialist technical industries for approaching half a century, focusing on mid to senior level engineers for contract and permanent roles worldwide. By applying for this job you give consent for Fircroft to contact you, via email & telephone, to discuss your application along with future positions and Fircroft's services.

Fircroft is registered as a Data Controller with the Information Commissioner as required under the General Data Protection Regulation 2016/679. Fircroft will only process your personal data for the specific purposes of managing your application.

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