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  • Job reference: RMS0196241

Group Product Campaign Specialist

  • Sector: Automotive
  • Location: Slough, Berkshire
  • Job type: Permanent
  • Date posted: 27/06/2018
  • Duration: 1 month
  • Time left:
    d h m s
    (25/07/18)
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The Role:
Group Product Campaign Manager - Special Purpose Machinery, Capital Equipment - Slough - Competitive Salary, plus bonus, pension, holidays, pension and additional benefits

Embracing the innovative approach, this international dealer network for construction and heavy industry machinery, is aiming for growth wihtin their product marketing team. This international business is looking for a Product Campaign Manager to assist the Global Product Marketing Manager in their aftermarket portfolio or both products and services.

As a dealer group for one of the world's most recognised yellow goods manufacturers, this role is ideally suited for a marketing professional from a parts/service background but can marry this up with excellent analytic skills.


What will you be doing?

* Taking complete ownership of the product support marketing plans
* Influencing the external sales teams, supporting the marketing function for their sales strategy
* Building and implementing a lead strategy
* Measuring, reporting and improving campaign targets
* Influencing and managing an inbound marketing structure and process that aligns with the strategy
* Delivering adequate RoI for marketing campaigns

What we need from you?

* An analytic focus on data
* Product focused marketing campaign skills
* Culturally aware of corporate business and the attitudes within this
* Full campaign management experience, concept through to execution

What would be an added value to the role?

* Marketing or Campaign Management experience within the automotive or heavy industry
* Marketing or Advanced Sales degree
* Previous exposure working with international territories

Key Skills

Product Campaign, Campaign Specialist, Product Manager, Marketing Associate, Marketing Manager, Product development, Construction Machinery, Commercial Vehicles, Capital Equipment, Automotive, Aerospace, special purpose machinery, fork lift trucks, Material Handling, Agricultural Machinery

About Fircroft:
Fircroft has been placing people in specialist technical industries for approaching half a century, focusing on mid to senior level engineers for contract and permanent roles worldwide. By applying for this job you give consent for Fircroft to contact you, via email & telephone, to discuss your application along with future positions and Fircroft's services.

Fircroft is registered as a Data Controller with the Information Commissioner as required under the General Data Protection Regulation 2016/679. Fircroft will only process your personal data for the specific purposes of managing your application.

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