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  • Job reference: RMS0100788

Product Marketing Engineer(Industry)-Thai Nationality

  • Sector: Engineering
  • Location: Thailand
  • Job type: Permanent
  • Date posted: 11/11/2011
This vacancy has now been filled.

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The Role:
Product Management

-Proposed the proper product offering according to market needs, identify product gaps before planning and implementing product launching, and provide market information related to responsible product to BU Manager in order to support company target achievement

Promotion

-Define, create and cooperate with Marketing Communication team to launch promotion subject and tools; conduct and be the trainer for product training; participate in the exhibition and draft the article concerning to responsible product in order to support and facilitate sales activities.

Channel Management

-Define market segment in cooperating with Sales Engineer, propose the effective channel for responsible product and ensure the product availability on each channel in order to achieve the turnover growth of responsible product.

Marketing Strategy

-Define SWOT analysis for responsible products; analyze and monitor competitors; prepare action plan to be reviewed by supervisor and feedback to BU Manager in order to ensure the competitiveness in the market

Pricing

-Propose price positioning and set up price list for responsible products by considering CCO margin to be revised and approved by supervisor and Finance in order to achieve gross margin.

Training

-Plan and conduct technical and commercial training to both internal and external customers in order to develop products and market knowledge.

Budgeting

-Participate and provide information for marketing budget preparation including all related marketing activities in order to set up proper annual marketing budget.

Essential Skills / Qualifications:
-Bachelor’s Degree in Electrical Engineering
-At least 1-2 years in Sales or Marketing area in related business
-Understand the electrical business in market
-Good marketing knowledge
-Good command in English
-Initiative and customer focus
-Good interpersonal skills


Interested person, please submit your resume in WORD file via e-mail: JMuangsuk@fircroft.com
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