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Fircroft Launches Mobile Website

23/01/2012
Global technical recruitment agency, Fircroft has now launched a new mobile site, increasing its accessibility to candidates on the move. Contract and permanent candidates can now keep up to date with and apply for vacancies quickly and easily from their mobile devices, ultimately increasing the speed of the recruitment process for both candidates and clients.

The growth of mobile internet usage across Fircroft’s global locations has made it a worthwhile and necessary investment for the company to make all of their jobs available through this technology, regardless of a candidate’s location or having to be near a PC.

Fircroft recently refreshed its website to include more interactive features and it now provides a secure log-in area where users can set up email alerts matching their skill sets and preferred location of jobs. As a result, Fircroft has seen a significant increase in the speed of placements made, meaning clients and candidates can get a quicker decision on their applications. The mobile site is a natural progression from this and will meet the needs of candidates who are constantly on the move.

Mobile sites need to take on particular characteristics different to conventional websites which make them more user-friendly and effective. With this in mind, the Fircroft mobile website has been specifically designed to engage with candidates, with an easy to browse and clear layout. Job seekers can search for jobs quickly and all registered candidates can log-in in to their Fircroft account and apply for jobs immediately and directly from their mobile device.

Paul Rawson, Head of Marketing, says: “We recognised the growth opportunity in this channel because it offers a faster and direct way to get job opportunities to our candidates. In the industries Fircroft operates, people are on the move and working from remote locations, often with no access to a desktop computer. We want to make the job search experience easier, and hope the mobile website will add greater accessibility for candidates to the job opportunities we have.”

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